San Diego, California — SANDMARC, a brand specializing in designing products for photographers, filmmakers and travelers, launching its latest product, the Cloud Diffusion Filter, to capture a cinematic look.

The Cloud Diffusion Filter romanticizes the footage & photos it captures. With one shot it has the power to create a soft and glowing effect so you can capture better night photography, golden hour portraits & more. It has a film-like effect that allows you to capture timeless footage.

The filter essential takes the brightest objects within the scope of the lens & forms a soft haze. It also finds the shadows & lifts them up a little bit.

When the light hits the diffusion filter it spreads out across the etched surface of the filter. Therefore, it creates a haze effect when the user takes their shot using this filter. It is important to note that the filter is not the same thing as an out-of-focused or blurred shot.

The Diffusion Filter preserves the image's sharpness & contrast. It simply creates a glow surrounding bright objects & brightens up the shadows a little bit.

The Cloud Filters are compatible with SANDMARC Lenses: Anamorphic, Wide and Telephoto Lens along with SANDMARC's case collection. Our patented direct threading system enables you to seamlessly attach each lens with no additional step-up rings or mounts.

The Cloud Diffusion Filter comes equipped with 2 filters, making it a complete set. The 1/4 Diffusion filter has a 25% stronger glow around brighter subjects within the scope of the lens. Whereas the 1/8 filter is more subtle & has a 12.5% strength.

☉ Glass - Multi-coated
☉ Frame - Aluminum
☉ Weight- 17 g (0.6 oz)
☉ Inner Diameter - 40.6 mm
☉ Outer Diameter - 58 mm

Compatibility
☉ iPhone 13 / mini, iPhone 13 Pro, Pro Max
☉ iPhone 12 / mini, iPhone 12 Pro, Pro Max
☉ iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max
☉ iPhone XS Max, iPhone XS, iPhone XR
☉ iPhone X, iPhone 8, iPhone 8 Plus, iPhone SE
☉ iPhone 7, iPhone 7 Plus
☉ iPhone 6s, iPhone 6s Plus
☉ iPhone 6, iPhone 6 Plus
☉ iPhone 5, iPhone 4, iPhone SE

Media
Images of Diffusion Filter